Newbie or Established Secondhand Reseller?
Join our collective of resellers who have a passion for sustainability, reducing our fashion footprint, supporting local, keeping bad ass items in circulation and channeling our creativity through reselling pre-loved clothing!
Reseller
Tiers
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15 refillable hangers
Rent = $120 per month (month to month)
80/20 sales split. 80% to you. 20% to us. -
25 refillable hangers
Rent = $160 per month (month to month)
80/20 sales split. 80% to you. 20% to us. -
40 refillable hangers
Rent = $240 per month (month to month)
80/20 sales split. 80% to you. 20% to us. -
60 refillable hangers
Rent = $320 per month (month to month)
80/20 sales split. 80% to you. 20% to us. -
80 refillable hangers
Rent = $400 per month (month to month)
80/20 sales split. 80% to you. 20% to us. -
100 refillable hangers
Rent = $480 per month (month to month)
80/20 sales split. 80% to you. 20% to us.
Application required. Please fill out this form.
We typically prefer to start a reseller at Tier 1 or 2. As long as the partnership is going well then you’ll be able to move up Tiers if we have available hangers or you can be added to the waitlist if someone happens to leave / move down.
You’ll also have the option to work shifts in the shop in order to reduce your rent. This is helpful for learning what sells, getting to know our systems, meet customers and integrated into our community!
Transparent Consignment.
We send out a weekly sales report that include all of the resellers sales broken down by amount and even the categories of items sold. Even our owners numbers are transparently shared with the group.
You can see the exact payout % for each tier listed publicly on the reseller page. If there’s ever any questions or concerns, we are happy to do some digging and ensure all i’s are dotted and t’s crossed.
Benefit from Monthly Events.
Since opening in March 2023, we have hosted an end-of-spring and end-of-summer sidewalk sale, a flower truck pop up and have had various neighborhood markets that brought in a lot of traffic.
Our goal is to have at least one event or sale per month to bring back our current customers and to encourage new customers to check us out. These also create fun and memorable experiences!
Extensive Marketing.
It’s no secret that 1404 is on the map. With the video feature on The Omaha Local Instagram and TikTok garnering almost 300,000 views, we have reached potential customers near and far.
With our collective model, there’s a network of resellers continually sharing online and in person about our shop and that continues to have a domino effect of spreading the word about 1404.
Grow Your Individual Brand.
As a collective, it’s not just about us at the top. We want to help you grow your own reselling brand. Your items will have your own tags on them - you can even include your social media handles.
You’re gaining exposure from our customers that can translate to support on socials, going to other off-site pop ups and events or buying from your website, depop, etsy or ebay shop.
Curated Marketplace.
We have done the hard work and taken the risk to renovate the space to make it an appealing shopping environment to overcome any negative stereotypes about buying used goods.
Your inventory will be put onto nice velvet and copper hangers and thoughtfully organized into our displays. Customers also have access to two dressing rooms which is a huge perk.
Passionate Community.
It’s really cool that we’ve attracted such a rad group of resellers, each with their own unique brand and style. We can all learn from one another which makes us all more successful.
It’s a group effort to keep 1404 propelling ahead. If you’re in the industry, you know reselling is a labor of love so it really takes a big team to keep our shop stocked with quality inventory.
Shorten Learning Curve.
The owner of 1404 has been reselling for almost 10 years which has provided us with many opportunities to learn what sells well, what doesn’t, how to price, creating appealing displays and promote.
We’ve developed efficient formulas for sourcing and processing inventory and we want to share our successes with you to help you grow your own secondhand brand.
Sustainably Focused.
The collective's emphasis on secondhand and vintage items promotes a greener and more environmentally responsible way of shopping, which resonates with conscious consumers for a guilt-free purchase.
Our bts operations are also mindful. We hardly make any trash. Our communications, contracts, bills, etc. are paperless. We charge $1 for paper bags to encourage customers to bring a tote.
# of Hangers Per Reseller
Portal For Current Resellers:
Pay Rent Here